The money spent directly on building the project — labor, materials, and equipment.
Direct costs are expenses that can be specifically and exclusively attributed to construction of the project, including labor, materials, equipment, and subcontractor costs. They are distinguished from indirect costs such as home office overhead. Direct costs typically represent 75–85% of a contractor's total project cost.
Direct costs form the foundation of every bid, since markup for overhead, profit, and contingency is layered on top of them. Accurately capturing labor, material, equipment, and subcontractor costs from the takeoff determines whether the price is competitive yet profitable, and misclassifying an indirect cost as direct, or vice versa, distorts both the bottom line and the markup percentage applied.
Building a hard-bid estimate, a GC totals direct costs from the quantity takeoff and sub quotes, then applies a fixed percentage for home-office overhead and profit on top to reach the final bid number submitted to the owner.
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